The method

How A Month Runs

The same four steps, every month, for every project. The order stays fixed so the pace can stay high.

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1. Plan

We lay out the whole month: fixed dates first, space kept for the news.

2. Make

We write and produce the month in one pass, in your brand's voice.

3. Approve

You sign off the plan, or every post. You choose.

4. Publish & report

We publish, reply, and show you each week what worked.

  1. 1

    Plan the month.

    Every channel for the project on one plan. Fixed dates go in first: holidays, launches, events, market moments. Then the regular rhythm. Then space held for what the news brings.

  2. 2

    Make it in one pass.

    We write and produce the whole month in a batch, in your brand's voice. Long videos become short clips as we go.

  3. 3

    Lock and approve.

    When the month is made, we lock it. You approve it the way you chose at the start: the plan only, or every post.

  4. 4

    Publish, reply, report.

    We publish across your channels, each post at the best time for its audience, and we answer your community. Every Friday we check what worked and adjust the next week.

The week inside the month

Monday

Open

Check the plan is balanced and on-brand, and that every link works.

Every day

Sweep & reply

Read the numbers and the comments, reply in your voice.

Friday

Close

Review what performed; re-time the plan around what is coming.

Approval, your way

You choose how much sign-off you want, per brand. We agree it at the start and work to it.

Plan-level

You sign off the monthly plan. We run it.

The default.

Post-by-post

You sign off every post before it goes out.

Maximum control.

Exceptions only

You sign off only paid posts, claims or named people.

Fast, with guardrails.

What we never do

  • We never publish AI-made content without a person checking it.
  • We never use music or footage we do not have the rights to use.
  • We never mix one client's material with another's.

See It On Your Brand.

One month, one project, the full method. We plan it with you, run it, and show you the results.